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SilverDisc Blog

Welcome to the SilverDisc blog.

What Is PPC Marketing?

Search engines such as Google, Bing and Yahoo allow users to find what they are looking for online. PPC marketing, also known as pay-per-click or cost-per-click marketing, harnesses the searches that take place on search engines to deliver relevant traffic to advertisers’ websites. Read More...

Are You A Robot? Spam Bot Solutions Explained

Are You A Robot? Spambot Solutions Explained

If you have any kind of online contact or comments form on your website, you may have experienced the problem of spam bots filling in your form with rubbish you'd rather not have to deal with. Here are some ways you can tackle the problem. Read More...

How To Increase Your Average Basket Value and Encourage Impulse Purchases

How To Increase Your Average Basket Value and Encourage Impulse Purchases

This is the story of how I “accidentally” spent £11.96 at Graze.com, and how you could use similar methods to increase online sales. Read More...

SilverDisc Awarded Google Premier Partner Status

SilverDisc Awarded Google Premier Partner Status

We are proud to announce that SilverDisc has been awarded Premier Partner status by Google! This specialist status is an upgrade from Google Partner status, and it gives our team access to more training and priority support from Google AdWords for our clients. Read More...

New – Price Extensions For Mobile Text Ads

Google is rolling out price extensions for mobile text ads. Using price information in ads can be very practical as it can help us avoid paying for clicks from visitors who would be not happy with our prices - it can save us money as well as deliver more relevant clicks. Read More...

How To Be An Advertising Tease

How To Be An Advertising Tease

Have you seen Channel 4’s advert for new TV show ‘Eden’? The ad features a landscape with phrases fading in and out on the screen: “No extremism. No pollution. Absolutely no selfie sticks. Read More...

EU Referendum

#Brexit or #Bremain – Have You Been Tweeting?

Whether you follow current politics or not, the ‘Leave’ or ‘Remain’ campaigns have really taken over pretty much every media channel – and rightly so, it’s a big decision! Read More...

How To Help Your Customers Make Buying Decisions

How To Help Your Customers Make Buying Decisions

With so many products, stores and different options, sometimes customers have to put a significant amount of research and effort into the task of shopping. So how can your website help undecided customers to make a purchasing decision and consequently buy from you? Read More...

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