Google AdWords Blog Posts

We are Google Premier Partners with extensive experience in Google AdWords. Find out how Google AdWords could help your business with our latest blog posts below.

Blogs about Google AdWords

blog
Keywords Letters
Keywords are the basis of all search campaigns. Without them you will not be able to launch new campaigns. In this article we will look at different ways for retailers to find keywords for the website.
By:
Michal Ciszewski
On: 24th May 2019
Posted In:
Google AdWords
blog
Could Google Introduce Paid Ads to Voice Assistant Search Results?
Voice assistant technology has over time become weaved into the devices we use every day. From requesting simple mobile functions like calling a friend, to more detailed internet searches, the prevalence of voice assistants has become an integral feature for almost all mobiles, tablets, laptops and most recently, speakers.
By:
Joel Course
On: 21st February 2019
Posted In:
Google AdWords
blog
Google Logo
Dynamic Search Ads have been available in Google Ads for years, but renewed emphasis in Google’s algorithms and smart bidding strategies has brought them back to the forefront of PPC strategies. To...
By:
Jason Martin
On: 7th February 2019
Posted In:
Google AdWords | Microsoft Bing | PPC
blog
Choosing the Right Automated Bidding Strategy for Your Business
Whether you are at home, at work or on the move, rapid changes in the digital world are playing a growing role in our everyday lives. From speech recognition to AI assistants like Google Assistant...
By:
Elise Godfrey
On: 31st January 2019
Posted In:
PPC | Google AdWords
blog
Boost Your PPC Campaign Performance Using Promotion Extensions
With Black Friday here, Cyber Monday approaching and the build up to Christmas on our doorstep, ensuring the best deals are seen by potential customers is key to the success of many ecommerce...
By:
Elise Godfrey
On: 23rd November 2018
Posted In:
Google AdWords
blog
XML Example Feed Data
Have you ever been faced with a large-scale Google Ads account containing thousands of ad groups, because the targeted website has thousands of landing pages that need to be marketed? Some of these...
By:
Paul Saffery
On: 22nd November 2018
Posted In:
Google AdWords
blog
Black Friday PPC
Black Friday is now a mere four weeks away and with £1.39bn (an increase of +11.7% on 2016) being spent in the UK online over the weekend last year there is a lot of business to play for. Online...
By:
Kate Swanson
On: 26th October 2018
Posted In:
Google AdWords
blog
Google Ads Experience
As of last week, 4 th October 2018 to be precise, Google officially retired the traditional Google AdWords Interface. The new Google Ads experience became the only way to manage Google Ads accounts...
By:
Jason Martin
On: 9th October 2018
Posted In:
Google AdWords | PPC
blog
An Insight To Google Ads Recent ‘Ad Suggestions’ Feature
Many advertisers put a great deal of effort into writing the perfect ads, with the goal of standing out from the crowd. In fact, studies have shown that ad groups containing 3 or more high quality ads can increase clicks and conversions by up to 15%, providing ad rotation has been optimised.
By:
Elise Godfrey
On: 5th October 2018
Posted In:
PPC

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