Google AdWords Blog Posts

We are Google Premier Partners with extensive experience in Google AdWords. Find out how Google AdWords could help your business with our latest blog posts below.

Blogs about Google AdWords

blog
Google Marketing Live 2018
SilverDisc’s Managing Director Alan flew out to San Jose in July to attend Google Marketing Live, an annual event that brings together the world’s leading digital marketers.
By:
Jason Martin
On: 25th July 2018
Posted In:
Google AdWords
blog
New AdWords Interface
Over the last twelve months, Google has been gradually introducing its brand-new AdWords interface to accounts. So, what can you expect from this new interface that is promising a more efficient way of working?
By:
Kate Swanson
On: 6th April 2018
Posted In:
Google AdWords
blog
In just 10 days’ time, we are hosting an exciting and FREE event with Google at our Kettering office. What is it? Join us, and Google, to explore the challenges and opportunities facing the retail...
By:
Jess Lee
On: 3rd November 2017
Posted In:
PPC | Google AdWords | SilverDisc News
blog
Google Machine Learning For PPC Bidding
Cost per click (CPC) bidding has been the bedrock of Search Engine Marketing for years, with advertisers setting the maximum amount they are willing to pay for a click on their keywords. This is used...
By:
Jason Martin
On: 6th October 2017
Posted In:
PPC | Google AdWords | Microsoft Bing
blog
Following Kate’s blog on “Why Attribution Models are Key to Understanding Your Online Traffic”, Google have released a Data-Driven attribution model, which I will explain below, along with a focus on why it’s important to move away from the Last Click attribution model.
By:
Eddy Hyde
On: 22nd September 2017
Posted In:
PPC | Google AdWords
blog
Fresh out of University, and wanting to dive into the world of marketing is exciting, but can be a little daunting. Fortunately it only took a short while to start my dream career, with a company...
By:
Elise Godfrey
On: 8th September 2017
Posted In:
PPC | Google AdWords | Email Marketing
blog
Seller Ratings
If you’re searching on Google chances are that you have seeing stars next to ads or in the organic results - these stars are seller ratings. Seller ratings on AdWords Ads Seller ratings on organic...
By:
Mary McGroary
On: 7th April 2017
Posted In:
PPC | Google AdWords
blog
Knowing which channel your customers are converting on can be a useful way to inform other areas of your business strategy, especially budget allocation. However, it is often difficult to get a full picture of a user’s journey, especially if that user has been on a multi touchpoint journey before converting.
By:
Kate Swanson
On: 24th March 2017
Posted In:
PPC | Google AdWords | Microsoft Bing | Analytics
blog
SilverDisc’s Top Ten Blog Posts of 2016
Happy New Year! As always we’re kicking off our blog activity by bringing you a round-up of the most popular blog posts on the SilverDisc website from last year! Read on to find out what everyone was reading in 2016:
By:
Sam Rose
On: 5th January 2017
Posted In:
PPC | Google AdWords | Microsoft Bing | Website Content | Blogging | Websites | CRO | Usability | SilverDisc News

Why Choose SilverDisc

Track Record Of Success

As a digital marketing agency with a 25-year history, continuously getting it right for our clients is of paramount importance and we have some great references to back this up.

Credibility

Being Google Premier Partners and Bing Select Partners gives you the assurance that we’re fully trained, that we have demonstrated exceptional account management across a range of client spends and industries, and that our track record will continue.

Thought Leaders

We see where digital marketing is heading and position our clients to meet it. For example, we are so far ahead of the SEO game that we helped Google to write their webmaster guidelines, so you can enjoy SEO success without fear of being penalised.

Ethical & Honest

We have your best interests at heart and we give it to you straight, even if that’s painful to you or us. For example, we won’t spend your money marketing a website when it’s plain to us that the money would be wasted. We look for a win-win-win …

Focused

We listen to your individual needs, identify targets and work relentlessly towards meeting them, concentrating on what’s effective.

Driven

We exist to unlock the value of technology for business, and we love what we do. We have 25 straight years in digital marketing.

Friendly, Open and Giving

These words are at the core of our values. We build strong partnerships and go out of our way to help solve problems for clients, suppliers and the wider world.

Let's Get Started

Please fill in the form below or give us a call on 01536 316100

Follow SilverDisc