Search Engine Marketing from SilverDisc
Search Engine Marketing is a serious proposition that can significantly improve your overall marketing return on investment!
For optimum success you have to know exactly what you're doing or retain the services of professionals. That's where SilverDisc can help.
SilverDisc was formed in 1993. Its principals have been working in the electronic marketing sector since 1990 and with Internet-scale search engines since 1995. We know the search engine industry inside out. We have developed global patents in search engine technologies and speak at leading search engine conferences around the world. We moderate leading search engine marketing forums. Most importantly, we deliver professional results for our clients.
With SilverDisc working on your behalf you gain a genuine competitive advantage in the search engine marketing arena. We live and breathe search engine marketing and we can make it work for your business.
Your brand in our hands
Selecting a skilled search engine marketing partner is crucial. Your internet image projects your whole company to millions of potential customers and getting it wrong is not an option. Can you trust your supplier to care for your brand as much as you do?
By choosing SilverDisc you are working with true professionals. We wrote the industry standard "White Paper" for best practices within the search engine marketing industry. The Classification of Search Engine Spam, written by SilverDisc's Alan Perkins in 2001, has since been incorporated into several search engine guidelines (e.g. Google's Webmaster Quality Guidelines) and has become a reference for the two leading selective directories of Search Engine Marketers, SEOPros.org and SEOConsultants.com.
A number of Search Engine Marketing consultants may be prepared to take risks with search engines to obtain a better placement for their clients. The use of such devices is categorically not the way to achieve long-term results and may backfire spectacularly when discovered. Sites can be banned from search engines and media coverage of deceptive advertising can be embarrassing. SilverDisc dissociates it self from all such techniques which can jeopardize the client's image.
Our brand is as important to us as yours is to you. We never do anything to compromise your brand. Our top priority is to create the opportunity for you to succeed.
What can SilverDisc do for your business?
SilverDisc can improve your competitiveness and your bottom line whilst protecting and building your brand.
Our service is tailored to individual clients. We focus on your business and its unique needs. We normally provide a mixture of strategic consulting and direct support. Our service may include any or all of the following:
- market research and keyword research
- competitor analysis
- overall search engine strategy
- technical architecture
- information architecture
- accessibility
- usability
- web design
- copywriting
- meta tagging
- paid submission (paid inclusion/review search engines and directories)
- link building
- PPC campaign management - e.g. Adwords, Overture
- web analytics
- continuous enhancement
We will work with you to determine which of these services is most appropriate to your business.
Our search engine marketing clients
We work with a range of clients - large corporates and smaller niche operators. The common characteristics of our clients are
- ambitious
- professional
- think beyond the short term
- aiming to grow or maintain significant market share
- competitive
If you feel we can assist in increasing your profitability, please contact us.