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Blog Posts About : Social Media

Pinterest, I’m Hooked…or should I say Pinned?

As many of my colleagues are aware, I have become a Pinterest enthusiast, and let me tell you why. Before working in the world of marketing, I saw Pinterest as a mildly entertaining platform, full of bored but mildly interesting users. I honestly couldn’t have been more wrong. Read More...

Are You Pinterested? - A Brief Introduction To Pinterest For Business

Pinterest is a social network which enables users to view, share and discover visual content by posting (AKA Pinning) images and videos to their own or others’ Pinboards. Pins can be created through uploading pictures from a computer, pinned from the internet using the Pinterest ‘Pin It’ button or re-pinned from other users on the site. Read More...

6 Reasons To Use Facebook Advertising For Your Business

Facebook advertising allows businesses to promote their messages to a targeted audience through a system of enhanced targeting options. Read More...

Spiders, Webs and Tweets. Organic Minds Harnessing Inorganic Entities

This blog seeks to remind us of our roots. At the end of the day, we’re all human. Yet we’ve created a solely inorganic space to interact in what most of us consider to be an organic way. The irony speaks for itself. Read More...

Colouring Pencils

The Only Thing That Should Be Separated By Colour Is Laundry

Colour blindness is a colour deficiency that affects 1 in 12 men, and 1 in 200 women in the world. In Britain, this means that there are 2.7 million colour blind people that see the world in a very different way. That’s a massive potential audience from a marketing perspective, so we need to make sure we’re accommodating their visual needs. Read More...

Reasons to Car Share

Now, before you think I’m getting all ‘eco’ on you, read on. There’s lots more to car sharing than saving the planet (although I must admit, that’s where my motive truly lies!). Read More...

Neanderthal

The Hunt for Good Marketing

A colleague of mine recently sent out an email to the team showing the importance of video in online marketing, and how it dramatically increases the amount of time people spend on that particular website. This started me thinking, and unsurprisingly it takes me back to my training in Biological Anthropology. Read More...

An Altruistic Side to Marketing

So I’m in the market to rehome a dog (I’m sure the online world will be fully informed when I actually adopt!). And so I spent the weekend looking around a dog’s shelter: puppies, older dogs, Terriers, Grey Hounds, Labradors... you name it, they had one. And it really got me thinking about the power of marketing. Read More...

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